Monday 5th January
ENENSYS
and GoldSpot Media partner to accelerate mass market Mobile TV
ENENSYS Technologies and GoldSpot Media have successfully integrated their
solution to enable Mobile TV service providers to deploy targeted and
interactive advertising in DVB-H. ENENSYS‚ DVB-H head-end technology
and GoldSpot‚s Cue Zones ad solution help Mobile TV service providers
develop predictable and profitable advertising business cases to supplement
subscription revenues.
ENENSYS Mobile TV portfolio ranges from transcoding solution, DVB-H IP
encapsulation through transmission and IP distribution, up to DVB-H RF
signal reception and real-time analysis. ENENSYS extends its comprehensive
DVB-H end-to-end solution to support regional content distribution with
MobiEdge, the new cost-effective and highly reliable product based on
the world's first FPGA processing DVB-H IP encapsulator, MobiMUX.
GoldSpot Media delivers innovative ad solutions to maximize Mobile TV
advertising revenues. Targeted ad placement in broadcasting requires a
specialized ad insertion solution that dynamically inserts targeted ads
on the mobile device in real time. The ads are most effective when based
on demographics, behavioral patterns, context, and user location. Further,
interactive mobile campaigns integrated into advertising create a very
compelling medium for audience engagement, while making the consumer viewing
experience relevant and rewarding. GoldSpot Media provides an end-to-end
solution that includes web tools for interactive ad unit creation, dynamic
ad serving, inventory forecasting and real-time insertion software on
a wide range of mobile phone operating systems, inclusive of Symbian S60,
J2ME and iPhone.
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Falcon
IP/Complete continues to meet IPTV demands
Falcon's commitment to the Nation's telecommunications industry remains
steadfast to deliver powerful IPTV and advanced video solutions to their
customers. Falcon‚s alignment with world leading video partners remains
unchanged and solely focused on offering a complete end-to-end MPEG-4
IPTV system.
SES Americom's announcement to end IP-Prime does not affect Falcon's ability
to provide quality, effective IPTV solutions and services to Tier 2 and
Tier 3 Telco Service Providers. "Our goal, as it has been for over
41 years, is to satisfy our Telco customer needs by providing leading
technology solutions and services that meet their evolving requirements,"
stated Donald R. Cook, President/CEO, Falcon IP/Complete.
Falcon is dedicated to providing our customers with tested, proven IPTV
technology solutions customised to meet their needs and the professional
services required to engineer, install, integrate, support, and maintain
their IPTV solution. Falcon IP/Complete has successfully deployed video
solutions across the nation, and we will continue doing so with our IPTV
Transport and Content Partners.
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